Library » 2008 » May

» May, 2008

Ad Networks Best Practices – Webcast with Dana Todd, Tom Cuthbert

Dana Todd, President Emeritus of SEMPO and CMO of Newsforce.com, will be delivering our next SMN Webcast, Tuesday, June 17, and we’re thrilled that she’ll be joining us. The topic is “Ad Networks Best Practices: Keeping Your Advertisers Happy.” With a new ad network born every 20 minutes, it seems, there are few clear differentiators [...]

Search as a Strategic Planning Tool

Search as a Strategic Planning Tool Tuesday, June 24, 2008 – 1 PM EDT (10AM PDT) Speakers: Gord Hotchkiss, Enquiro & James Lamberti, comScore Webcast Details Search is no longer just a tactical tool for online marketers – it’s become an important piece of any successful marketing strategy. Progressive marketers understand that search can be [...]

Search Marketing Now at SMX Advanced

SMX Advanced is coming to Seattle in less than two weeks — June 3 and 4 — and we’ll be there. Many of the speakers who have appeared on Search Marketing Now webcasts will either be on a panel or in the audience. That’s the beauty of SMX Advanced – the person you’re sitting next [...]

Decrypting Quality Scores

Decrypting Quality Scores Wednesday, June 18, 2008 – 1:00 PM EDT (10:00 AM PDT) Speaker: Jon Kelly, SureHits   Webcast Details Are your ads showing up lower for the same bid? Are your keywords getting inactivated because of “Min Bid” requirements? If you’re finding the results of your PPC ad campaign puzzling, you’re not alone. [...]

National Brands Marketing Local

National Brands Marketing Local Wednesday, June 25, 2008 – 1:00 PM EDT (10:00 AM PDT) Speaker: Greg Sterling, Sterling Market Intelligence and Search Engine Land   Webcast Details The majority of consumer transactions take place offline, yet the Internet influences more of them every day. This is the true opportunity for “local search”: tying consumer [...]

Big Brand SEO – Webcast with Chris Sherman, Thursday May 22

This Thursday, tune in at 1:00 PM Eastern as Chris Sherman delivers another Search Marketing Now webcast, “Big Brand Search Engine Optimization: Managing Large Campaigns.” Registration is still open – and it’s free. In theory, you’d think that Search Engine Optimization (SEO) is the same for all sites, large or small. But in practice, SEO [...]

PPC, Analytics, SEO – May webcasts from Search Marketing Now

We’ve got a nice mix of webcasts in May – register now for any or all — they’re free. SMN webcasts run about 40-50 minutes and start at 1 PM Eastern Time. Questions or comments? Email us: webcasts@searchmarketingnow.com Tuesday, May 13 Managing Big, Complicated PPC Campaigns Speaker: David Szetela, Clix Marketing Sponsored by Marin Software [...]

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