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» September, 2010

Link Global, Act Local: Building Scalable Linking Strategies for Large Organizations

Moderator: Mike Gullaksen, , VP, Search, Covario

Cinzia Anderson, International SEO Manager, Covario
Geeta Randev, Digital Marketing Manager, Research in Motion

Amazing PPC Tactics for Retailers:
Making Your PPC Campaign Relevant

Speakers:
David Szetela, Clix Marketing
Thi Thumsathit, Adchemy

Special presentation for UK & European audiences

Generally, here at Search Marketing Now, we run our presentations at 1 PM East-Coast time, following best practices that allow us to capture audiences in all US times zones. For our friends in the UK, Europe and the rest of the world, it’s not always as convenient. (We’ve had viewers from Japan and AustraliAsia who [...]

Links from our Link-Building Webcast, September 16 with Eric Ward

Today’s webcast had a record turnout — and as always our speaker, Eric Ward, delivered a presentation that was informative and packed with great tips and resources. For those of you who weren’t able to jot down the links that Eric shared, both as examples and also for further reading, we thought we’d list them [...]

Facebook Advertising Tips and Tactics

Speaker: Merry Morud, Search Marketing Account Manager, aimClear

21 Secret Truths of High Resolution PPC

This whitepaper from ClickEquations provides you with 21 specific insights into how paid search really works and how you can manage your campaigns to deliver more conversions and higher revenues. You’ll learn new ways to build and optimize your accounts, make smarter bid decisions, and earn high click-through rates. Just to name a few. This [...]

Labor Day Reading? New E-Books and Whitepapers at SMN

Organizing Paid Search Campaigns Using Intent Looks at how successful marketers are creating relevance and consistency in the consumer experience across all touch points in the process — and experiencing gains in search performance. Whitepaper sponsored by Adchemy Search Marketing and the Mobile Web Outlines the state of mobile marketing, both in pay-per-click (PPC) advertising [...]