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	<title>Search Marketing Now - Webcasts, Whitepapers and More! &#187; Multi-Channel Marketing</title>
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	<description>Free Webcasts and Webinars About Search Marketing</description>
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		<title>Ask iProspect:  PPC Strategy &amp; Tactics from the Experts</title>
		<link>http://searchmarketingnow.com/ask-iprospect-ppc-strategy-tactics-from-the-experts-3460</link>
		<comments>http://searchmarketingnow.com/ask-iprospect-ppc-strategy-tactics-from-the-experts-3460#comments</comments>
		<pubDate>Mon, 28 Sep 2009 13:14:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Display Advertising]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Search Marketing - Advanced]]></category>

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		<description><![CDATA[In this webcast, we will give the audience a chance to ask the experts about paid search advertising.
Senior management from iProspect, the Original Search Engine Marketing Firm, will open the floor to questions from attendees on what it takes to compete with the biggest and the best when it comes to paid search. More info [...]]]></description>
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		<title>Boost ROI with Coordinated Online and Search Marketing Teams</title>
		<link>http://searchmarketingnow.com/boost-roi-with-coordinated-online-and-search-marketing-teams-2906</link>
		<comments>http://searchmarketingnow.com/boost-roi-with-coordinated-online-and-search-marketing-teams-2906#comments</comments>
		<pubDate>Mon, 10 Aug 2009 17:03:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Online and Offline Marketing]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=2906</guid>
		<description><![CDATA[This webcast looks at how you can &#8211; and must &#8211; build consensus and cooperation among key members of your marketing team. We&#8217;ll show how team members working in each digital channel must share the same attitude, goals, and governance to successfully support the organization and across marketing channels. More info below&#8230;
Speaker: Mike Moran, Author, [...]]]></description>
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		<title>Integrating Mobile Marketing into a Large-Scale Marketing Campaign</title>
		<link>http://searchmarketingnow.com/integrating-mobile-marketing-into-a-large-scale-marketing-campaign-2542</link>
		<comments>http://searchmarketingnow.com/integrating-mobile-marketing-into-a-large-scale-marketing-campaign-2542#comments</comments>
		<pubDate>Mon, 06 Jul 2009 14:54:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=2542</guid>
		<description><![CDATA[In this webcast, we explore how large-brand and multi-channel marketers can integrate mobile into an existing marketing campaign. With resources already stretched, how can marketers maximize ROI by adding mobile marketing to the overall marketing plan? More webcast info below&#8230;
Speakers: Greg Sterling, Sterling Market Intelligence and Search Engine Land
Cindy Krum, Rank-Mobile
Event Date: August 11, 2009
Duration: [...]]]></description>
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		<title>How Large Offline Marketers Drive Superior Search Marketing Results</title>
		<link>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2278</link>
		<comments>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2278#comments</comments>
		<pubDate>Tue, 02 Jun 2009 16:33:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Online and Offline Marketing]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Search Marketing - General]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/webcasts/how-large-offline-marketers-drive-superior-search-marketing-results</guid>
		<description><![CDATA[In this webcast, Chris Sherman explores how to blend offline marketing with online search marketing for maximum effectiveness. He’ll discuss strategies and techniques, such as ways to coordinate online and offline campaigns; he’ll also explore how to overcome the obstacles that can come up when trying to integrate the online and offline channels in a [...]]]></description>
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		<title>Attribution Management Forum 2.0 &#8211; Measuring an Ad&#8217;s Value</title>
		<link>http://searchmarketingnow.com/attribution-management-forum-20-measuring-an-ads-value-942</link>
		<comments>http://searchmarketingnow.com/attribution-management-forum-20-measuring-an-ads-value-942#comments</comments>
		<pubDate>Wed, 07 Jan 2009 14:39:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Attribution Management]]></category>
		<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Search Marketing - Advanced]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=942</guid>
		<description><![CDATA[This webcast continues the discussion surrounding how to identify, define and ultimately recommend better ways to measure and value an ad. More webcast info below&#8230;
Speaker: Adam Goldberg, Clear Saleing 
Event Date: January 29, 2009
Duration: 52 minutes
Please complete the form below, and you will be immediately redirected to the webcast for viewing.
Please note all fields are [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>How Large Offline Marketers Drive Superior Search Marketing Results</title>
		<link>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2-398</link>
		<comments>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2-398#comments</comments>
		<pubDate>Mon, 11 Aug 2008 16:28:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online and Offline Marketing]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=398</guid>
		<description><![CDATA[How Large Offline Marketers Drive Superior Search Marketing Results
Tuesday, September 9, 2008 &#8211; 1 PM EDT (10:00 AM PDT)
Chris Sherman, Search Engine Land
]]></description>
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		</item>
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		<title>Web Analytics and Beyond: Bridging the Online-Offline Gap</title>
		<link>http://searchmarketingnow.com/web-analytics-and-beyond-bridging-the-online-offline-gap-2-107</link>
		<comments>http://searchmarketingnow.com/web-analytics-and-beyond-bridging-the-online-offline-gap-2-107#comments</comments>
		<pubDate>Mon, 14 Apr 2008 23:50:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Online and Offline Marketing]]></category>
		<category><![CDATA[SMN News Updates]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/webcasts/080515</guid>
		<description><![CDATA[Web Analytics and Beyond: Bridging the Online-Offline Gap
Thursday, May 15, 2008 &#8211; 1:00 PM EDT (10:00 AM PDT)

	Speakers: Christine Churchill, President, KeyRelevanceKeith Maddox, CEO, SiteAcuity


&#160;
Webcast Details
Successful marketers know that web analytics are an integral part of any online marketing campaign. But marketers who use web-only analytics and don&#8217;t track offline conversions are missing an important [...]]]></description>
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