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	<title>Search Marketing Now - Webcasts, Whitepapers and More! &#187; Webcasts with Chris Sherman</title>
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	<description>Free Webcasts and Webinars About Search Marketing</description>
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		<title>Danny Sullivan and Chris Sherman on Jan 25: “Search Marketing 2011″</title>
		<link>http://searchmarketingnow.com/danny-sullivan-and-chris-sherman-on-jan-25-search-marketing-2011-7362</link>
		<comments>http://searchmarketingnow.com/danny-sullivan-and-chris-sherman-on-jan-25-search-marketing-2011-7362#comments</comments>
		<pubDate>Tue, 18 Jan 2011 20:07:14 +0000</pubDate>
		<dc:creator>Claire Schoen</dc:creator>
				<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing Resources]]></category>
		<category><![CDATA[SMN News Updates]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

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		<description><![CDATA[Next Tuesday, January 25 at 1 PM Eastern, Search Marketing Now hosts a special one-hour webcast featuring Danny Sullivan and Chris Sherman. The webcast will follow a Q+A format, using questions posed by attendees at registration as well as those submitted by attendees during the live webcast. Titled &#8220;Search Marketing 2011: What to Expect &#8212; [...]]]></description>
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		<title>May webcasts at Search Marketing Now &#8211;</title>
		<link>http://searchmarketingnow.com/may-webcasts-at-search-marketing-now-5581</link>
		<comments>http://searchmarketingnow.com/may-webcasts-at-search-marketing-now-5581#comments</comments>
		<pubDate>Wed, 28 Apr 2010 18:48:06 +0000</pubDate>
		<dc:creator>Claire Schoen</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[Multivariate and A/B Testing]]></category>
		<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMN News Updates]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

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		<description><![CDATA[As April turns into May, why not update your calendar for these upcoming Search Marketing Now webcasts? All will start at 1 PM Eastern, and last 45-50 minutes. May 4 &#8211; Breakthrough in PPC Ad Testing and Optimization: Using Ad Sets to Improve Even Your Best PPC Ad Campaign Speaker: Matt Van Wagner, Find Me [...]]]></description>
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		<title>SMN News: Recently posted and upcoming in February&#8230;</title>
		<link>http://searchmarketingnow.com/smn-news-recently-posted-and-upcoming-in-february-5006</link>
		<comments>http://searchmarketingnow.com/smn-news-recently-posted-and-upcoming-in-february-5006#comments</comments>
		<pubDate>Thu, 28 Jan 2010 23:50:15 +0000</pubDate>
		<dc:creator>Claire Schoen</dc:creator>
				<category><![CDATA[Content Network]]></category>
		<category><![CDATA[Local & Mobile Search]]></category>
		<category><![CDATA[Local Search and Online Advertising]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[PPC Campaign Management]]></category>
		<category><![CDATA[PPC Management Software]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?p=5006</guid>
		<description><![CDATA[Lots going on at Search Marketing Now. New WhitePaper: Optimize Your Marketing Silos: How to Bring Together Online and Offline Marketing Multi-channel marketing expert Kevin Hillstrom describes how to achieve a more effective marketing dialog with customers by establishing new a process, facilitated by new organizational roles. When people, process and technology combine, the framework [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>When to Outsource Your Search Engine Marketing: Making The Decision</title>
		<link>http://searchmarketingnow.com/when-to-outsource-your-search-engine-marketing-making-the-decision-2920</link>
		<comments>http://searchmarketingnow.com/when-to-outsource-your-search-engine-marketing-making-the-decision-2920#comments</comments>
		<pubDate>Mon, 10 Aug 2009 17:55:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[Search Marketing Resources]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=2920</guid>
		<description><![CDATA[If you&#8217;re considering outsourcing some or all of your search marketing, it&#8217;s important to carefully weigh the pros and cons of keeping your efforts in-house vs. working with outside service providers. On one hand, specialized search marketing agencies must keep up with the latest changes and trends and have the specialized knowledge needed to create [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Large Offline Marketers Drive Superior Search Marketing Results</title>
		<link>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2278</link>
		<comments>http://searchmarketingnow.com/how-large-offline-marketers-drive-superior-search-marketing-results-2278#comments</comments>
		<pubDate>Tue, 02 Jun 2009 16:33:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[Multi-Channel Marketing]]></category>
		<category><![CDATA[Online and Offline Marketing]]></category>
		<category><![CDATA[Online Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing Resources]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/webcasts/how-large-offline-marketers-drive-superior-search-marketing-results</guid>
		<description><![CDATA[In this webcast, Chris Sherman explores how to blend offline marketing with online search marketing for maximum effectiveness. He’ll discuss strategies and techniques, such as ways to coordinate online and offline campaigns; he’ll also explore how to overcome the obstacles that can come up when trying to integrate the online and offline channels in a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Paid Search Testing &amp;  Experimentation: Optimizing for Superior Results</title>
		<link>http://searchmarketingnow.com/paid-search-testing-experimentation-optimizing-for-superior-results-1721</link>
		<comments>http://searchmarketingnow.com/paid-search-testing-experimentation-optimizing-for-superior-results-1721#comments</comments>
		<pubDate>Fri, 17 Apr 2009 14:28:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[Multivariate and A/B Testing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=1721</guid>
		<description><![CDATA[Your approach to testing and optimizing paid search campaigns should be systematic and carefully planned. More webcast info below&#8230; Speaker: Chris Sherman, Executive Editor, Search Engine Land Event Date: May 28, 2009 Duration: 54 minutes Please complete the form below, and you will be immediately redirected to the webcast for viewing. Please note all fields [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ask iProspect:  Strategies &amp; Tactics for World-Class SEO</title>
		<link>http://searchmarketingnow.com/ask-iprospect-strategies-tactics-for-world-class-seo-1467</link>
		<comments>http://searchmarketingnow.com/ask-iprospect-strategies-tactics-for-world-class-seo-1467#comments</comments>
		<pubDate>Sat, 28 Mar 2009 13:26:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=1467</guid>
		<description><![CDATA[In this first-of-its-kind event, senior management from iProspect, the Original Search Engine Marketing Firm, open the floor to questions from attendees on what it takes to compete with the biggest and the best when it comes to search engine optimization. The entire webcast will be devoted to answering questions that registrants submit in advance, and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Big Brand Search Engine Optimization: Managing Large Campaigns</title>
		<link>http://searchmarketingnow.com/big-brand-search-engine-optimization-managing-large-campaigns-2-1296</link>
		<comments>http://searchmarketingnow.com/big-brand-search-engine-optimization-managing-large-campaigns-2-1296#comments</comments>
		<pubDate>Mon, 02 Mar 2009 05:38:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=1296</guid>
		<description><![CDATA[In this webcast, Chris Sherman looks at how large organizations with complex websites can effectively implement SEO as part of their marketing mix. More webcast info below&#8230; Speaker: Chris Sherman, Executive Editor, Search Engine Land Event Date: April 15, 2009 Duration: 50 minutes Please complete the form below, and you will be immediately redirected to [...]]]></description>
		<wfw:commentRss>http://searchmarketingnow.com/big-brand-search-engine-optimization-managing-large-campaigns-2-1296/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blended Search 2009: Strategies for Large SEO Campaigns</title>
		<link>http://searchmarketingnow.com/blended-search-2009-strategies-for-large-seo-campaigns-788</link>
		<comments>http://searchmarketingnow.com/blended-search-2009-strategies-for-large-seo-campaigns-788#comments</comments>
		<pubDate>Fri, 21 Nov 2008 16:32:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[Search Marketing Trends & Research]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=788</guid>
		<description><![CDATA[This webcast looks at the revolutionary change happening with blended search and how search marketers can ride the wave to success. More webcast info below&#8230; Speaker: Chris Sherman, Executive Editor, Search Engine Land Event Date: January 21, 2009 Duration: 48 minutes Please complete the form below, and you will be immediately redirected to the webcast [...]]]></description>
		<wfw:commentRss>http://searchmarketingnow.com/blended-search-2009-strategies-for-large-seo-campaigns-788/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Paid Search for Big Sites, Big Brands</title>
		<link>http://searchmarketingnow.com/paid-search-for-big-sites-big-brands-781</link>
		<comments>http://searchmarketingnow.com/paid-search-for-big-sites-big-brands-781#comments</comments>
		<pubDate>Fri, 21 Nov 2008 16:21:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[In-House Search Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[SMN Webcasts - On Demand]]></category>
		<category><![CDATA[Webcasts with Chris Sherman]]></category>

		<guid isPermaLink="false">http://searchmarketingnow.com/?page_id=781</guid>
		<description><![CDATA[Search expert Chris Sherman looks at how large organizations with complex websites and important brands can effectively implement paid search advertising campaigns. More webcast info below&#8230; Speaker: Chris Sherman, Executive Editor, Search Engine Land Event Date: January 13, 2009 Duration: 51 minutes Please complete the form below, and you will be immediately redirected to the [...]]]></description>
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		<slash:comments>0</slash:comments>
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