Managing SEO on Big Sites: It’s Like Air Traffic Control

If you missed the webcast on August 2, Managing SEO for Big Sites, Big Brands, check it out on-demand in our webcast library at Search Marketing Now. Chris Sherman gave another great presentation on how to manage search engine optimization within large organization and across multiple sites. This webcast was sponsored by iProspect.

“SEO on a large site is like moving a 747 from one city to another — you need pilots, air traffic controllers, flight attendants, ticket agents, mechanics – and without given standards processes and checklists, the plane might not fly — and might even crash,” said Sherman.

We’ve also posted the list of Analytics Resources which Christine Churchill included in her presentation on July 19th. If you missed it, well, good thing you can go back and view the webcast on-demand: “Offline Conversions: The Missing Metric,” sponsored by ClickPath. Christine’s presentation was packed with all sorts of valuable information, including this particular list of Web Analytics resources. (You’ll find it right under the webcast listing.)

Finally, we’ve got some great webcasts coming up:

Online Travel Search: Tapping into Consumer Trends Thursday, August 30 – 1:00 PM Speakers: Lorraine Sileo, PhoCusWright and Bill Tancer, Hitwise Sponsored by SMX Travel@PhoCusWright and Hitwise Register here

Landing Page Optimization: Crank Up Your Search Results! Thursday, September 6 – 1:00 PM Speakers: Sapna Satagopan, JupiterResearch and Gregg Makuch, Widemile Sponsored by Widemile Register here

Automated Bid Management Tools Tuesday, September 25 – 1:00 PM Speaker: Chris Sherman Sponsored by iProspect Register here

Join us – our webcasts are educational… and they’re free!

Check out more webcasts, white papers, e-books, news and more filed under SMN News Updates.