Thursday, November 15th, 2007
Check out the just-posted agenda for Search Marketing Expo - SMX West and see why this event is the “must-attend” search marketing event of 2008. SMX West will be held February 26-28, 2008 at the Santa Clara Convention Center.
SMX West has
sessions designed just for you, whether you’re just starting in search marketing our you’re a seasoned expert. Your
All Access registration pass gets you in to the more than 50 search marketing sessions on the agenda.
- New to search? Participate in the SMX Boot Camp which covers all the bases of search marketing success: copywriting, link building, paid search fundamentals and search engine friendly web design. After the Boot Camp, you’ll have two full days to dive deep on your areas of interest before SMX West unwinds.
- Got some experience? Learn the latest techniques for achieving superior results in both paid and organic search marketing. There are more than 20 sessions designed just for your skill level.
- An expert? Heard of Search 3.0? Search 4.0? SMX West has entire days dedicated to keeping you ahead of the curve with the inside scoop on future developments that only the editors of Search Engine Land can deliver, topics like the personalized search revolution, the social graph, and searcher behavior.
This three-day, multiple track event is programmed by Search Engine Land Editor-in-Chief Danny Sullivan and Executive Editor Chris Sherman - the most experienced and search-industry connected editorial team anywhere.
Register for SMX West today and pay only $1,195. You get all three-days of sessions, networking and special events - including SMX Bash - that Search Marketing Expo events are know for. Plus, your satisfaction is guaranteed.
And, register now and you get a special bonus offer– 3 free months of SEOmoz Premium Content with your paid annual subscription. Check out the details here.
Wednesday, November 14th, 2007
SEO, SEM, PPC, keywords, Adwords, analytics — what does it all mean for you as a marketer when you’re just starting out with search? You know you need to incorporate search into your marketing mix, but where do you begin?
We’ll help you get started, in this introductory webcast about search engine marketing.
On Thursday, December 13 at 1:00 PM Eastern Standard Time, industry veteran Detlev Johnson will talk about the basics, from the bottom up, so you can understand the landscape of search and how it fits into your current marketing efforts.
We’ll do this with a powerpoint presentation, streaming audio, and a Q+A session where any question is a good one.
Register now! It’s free…
Detlev Johnson has over 10 years experience in Search Marketing and Web Services. Widely acknowledged as a top technical search-marketing expert and industry leader, he appears frequently as a top moderator and panelist at major industry conferences. He also serves on the Search Engine Marketing Council (SEMC) with The Direct Marketing Association (DMA) as the chair of programming, officially recognized by The DMA for contributions since November 2005.
This webcast is sponsored by Search Marketing Expo - SMX West, coming to Santa Clara, CA on February 26-28, 2008. SMX West features three days with five tracks of sessions for marketers at all levels of experience. For more information, visit http://smxwest.com
Wednesday, November 7th, 2007
“The signs are that SMX London is going to be a absolutely cracking event.”
–Multilingual Search World Edition
Search Marketing Expo - SMX London kicks off next Thursday, 15 November. Don’t miss your opportunity to attend. Register today!
SMX London is for search marketers who want to learn the latest techniques and best practices for driving qualified traffic to their sites. In addition, you’ll leave SMX London knowing what’s coming next for natural and paid search and how you can be prepared.
Whether you are just getting started in search marketing or an experienced professional, SMX London has sessions designed just for you.
Want to learn more? Hear conference chair Chris Sherman, Executive Editor of Search Engine Land, describe the comprehensive, two-day program in his own words on the SMX London sneak preview podcast. Search Engine Land Editor-In-Chief Danny Sullivan will join Chris in moderating the proceedings.
SMX London’s keynote speaker will be Mario Queiroz, Google’s Vice President, Products, Europe, Middle East & Africa. Queiroz will address how Google makes products such as YouTube, mobile search, AdWords, AdSense, Google Maps and more work for Europe and beyond. He headlines a program featuring scores of speakers from the UK and around the world. Speakers include:
- Erica Schmidt, Global Search Director, Isobar
- Nathan Buggia, Lead Program Manager, Microsoft Live Search Webmaster Center
- Jonty Kelt, Vice President, Search, International, DoubleClick
- Jonathan Beeston, Director, Client Services, Efficient Frontier
- Gord Hotchkiss, CEO, Enquiro
- Dave Naylor, SEO, Bronco
- Richard Firminger, Regional Sales Director, Yahoo! Search Marketing, Northern Europe
- Mel Carson, adCenter Community Manager, Europe MSN, Microsoft
- Rob Kerry, Head of Search, Ayima Search Marketing
- Shari Thurow, Founder and SEO Director, Omni Marketing Interactive
- Gillian Muessig, President, SEOmoz
See all of the descriptions and speakers on the full conference agenda.
Don’t miss the outstanding programming, networking and insightful keynotes that you’ll get only at SMX London.
Register today!
Sunday, November 4th, 2007
Don’t miss the opportunity to attend SMX Travel @ PhoCusWright if you are responsible for driving online travel sales or managing the people who do.
SMX Travel happens November 12-13 in Orlando, FL, and is being co-produced by our sister company, Search Marketing Expo. Register today and secure your place.
SMX Travel is designed for online marketers who want to dive deep into the travel vertical, and delivers techniques and best practices you’ll implement immediately to improve the effectiveness of your search marketing.
This two day event covers the latest organic and paid search advertising intelligence from leading travel search specialists. Sessions include:
- Optimizing the Paid/Organic Mix: Successful Strategies for Maximizing Travel Search Marketing ROI
- Those Who Do…Tell: Effective Travel SEM Case Studies
- How Consumers Use Search in Travel
Get answers to the questions that have been stumping you at these interactive sessions:
- Meet the Search Engines - Google, Yahoo! and Microsoft
- Meet the Travel Meta Search Engines - Farecast, Sidestep & Kayak
- “How ya doing?” Critiques, Appraisals and Kudos from Travel SEM Experts (Two sessions!)
Check out the full agenda. For a preview of what the sessions will cover, take a look at our on-demand webcast, Online Travel Search: Tapping into Consumer Trends.
At SMX Travel you’ll also participate in sessions from leading SEM media and tools providers including Yahoo!, ComScore and Hitwise.
Search Engine Land Executive Editor (and SMN webcaster extraordinaire) Chris Sherman programmed SMX Travel in cooperation with analysts at PhoCusWright, which has been providing strategic intelligence to the online travel industry for nearly 15 years. Chris is well known by search marketers, having programmed scores of leading search marketing events and written several books on search marketing, including “Google Power: Unleash the Full Power of Google,” published by McGraw-Hill.
See the full agenda and speaker line up for SMX Travel @ PhoCusWright and register today.