Thursday, December 27th, 2007
New Year’s Resolution #557: Figure out which paid search management application to use…
How to Select a Paid Search Management Application
January 17, 2008 – 1:00 PM EST
Speaker: Christine Churchill, Key Relevance
Sponsor: Marin Software
Register here…(It’s free!)
Christine Churchill will help you identify when you should use paid search management applications, what the options are, and how to find the right solution for your own search marketing situation.
More detailed information on this and other Search Marketing Now webcasts is available at our website, http://searchmarketingnow.com. Our first webcast for 2008 is “Paid Search for Big Sites, Big Brands,” January 10.
If you missed any of our webcasts in 2007, be sure to check out our on-demand library at Search Marketing Now. Each webcast runs approximately 45-50 minutes and includes a Q+A session at the end.
Want to find out more about sponsoring or speaking on a webcast? Contact us at
Happy New Year!
Wednesday, December 19th, 2007
Search Marketing Now Heads Into a New Year
Search Marketing Now just passed a milestone today: it’s been exactly a year since we hosted our first webcast, “How to Find the Right Search Marketing Partner,” featuring Chris Sherman and sponsored by iProspect.
It’s been a busy year, and we’d like to give a special thanks to our sponsors, our speakers and our attendees, for making this a very successful year indeed. All of our webcasts and sponsors are listed on the on-demand page at the Search Marketing Now website.
But stay tuned! There’s a lot more coming in 2008….Here are just the next two webcasts we’re preparing…
January 10: “Paid Search for Big Sites, Big Brands”
Speaker: Chris Sherman
Sponsor: iProspect
January 15: “SEO Strategies for Large Websites: Using Content to Build Links and to Drive Traffic”
Speakers: Vanessa Fox and Rupali Shah
Sponsor: 24/7 Real Media
Registration is open…so take a break from the year-end stress and sign up now for these informative sessions – they’re free! More information is available at http://searchmarketingnow.com
Sign up now to sharpen those search marketing skills – and get a head start in the New Year!
Monday, December 10th, 2007
Search Marketing Tip: Write Your Content With Snippets In Mind
Want to make sure that your website is accurately described when it comes up in search engine rankings?
Use the snippet trick – write your content with snippets in mind, says industry expert Detlev Johnson. Johnson will elaborate on this, and other search marketing fundamentals in the upcoming webcast “Search Marketing – The Basics,” Thursday, December 13, 2007 at 1:00 PM Eastern Standard Time.
That’s a tidbit of information – about a snippet of content – which can make a world of difference in your search marketing.
Find out more in this upcoming Search Marketing Now webcast, which includes everything you’ve wanted to know about search marketing but were afraid to ask. (Feel free to ask during the webcast - Detlev will answer as many as time allows.)
It’s free – so register now! The webcast will run approximately 45-50 minutes, including a 5-10 minute Q+A session following the main presentation.
From an overview of search marketing, to specifics on how to write titles, Johnson’s presentation will give you the information you need to stay up to speed with search marketing in 2008.
Industry veteran Detlev Johnson has been practicing search marketing since its inception in the 1990s. He is a regular speaker at conferences, and has recognized worldwide as one of the founding forces behind the search marketing industry. He is currently president of SearchReturn.
This webcast is sponsored by Search Marketing Expo – SMX West, coming to




