June 14th, 2010 by Claire Schoen
From our June 3 webcast, “Big-Brand SEO, Social Media, and the “Latest” from Google”… Tamar Weinberg mentioned social circles, and pointed to these two URLs for more information. You’ll be surprised at how large your social circle is… http://www.google.com/s2/search/social#socialcontent http://www.google.com/s2/search/social#socialcircle Upcoming – Thursday, June 17, we’ll be re-broadcasting Bruce Clay’s popular webcast from May, “SEO [...]
June 1st, 2010 by Claire Schoen
On Thursday, June 3, we’ll get both strategic and tactical input from our speakers on how to intermingle SEO and social media — followed by a moderated Q+A session with two marketers who are on the front lines doing this for large brands every day. The webcast, Big-Brand SEO, Social Media and the “Latest” from [...]
May 26th, 2010 by Claire Schoen
Lately it seems as though content is the marketing buzzword of the hour. Some of us recall days when ‘content’ was generated by ‘editorial’ types — reporters and writers in publishing divisions. Marketers, on the other hand, had copywriters, who could turn any concept into snappy messaging. Not so for today’s marketer. On last week’s [...]
May 17th, 2010 by rsmith
This webcast looks at how to get beyond analytics as ‘reporting’ and create an environment where analytics help everyone answer — and act upon — the ‘why’ instead of the ‘what.’ More info below… Speaker: Evan LaPointe, Director, Search Discovery Webcast date: June 29, 2010 Please complete the form below, and you will be immediately [...]
May 14th, 2010 by rsmith
This webcast will delve into how the leading brand advertisers are integrating their search and social media programs to accelerate their online brand presence. We’ll get both tactical and strategic viewpoints on how to incorporate social media and SEO, in light of the recent changes at Google. More info below… Moderator: Arnel Leyva, Director, Product [...]
May 13th, 2010 by Claire Schoen
More from Tuesday’s webcast…”Search Results, SEO and the New World Order” — now available on-demand at Search Marketing Now. Chris Sherman had several links on his slides, which we’d like to share, as they provide some great tips and tactics for optimization. Here’s a summary — Video SEO Tips, Techniques and Tutorials – from ReelSEO.com [...]
May 11th, 2010 by rsmith
In this webcast, we’ll explore what every serious SEO should know about hosting — from what to expect from your hosting services, to understanding which databases to use, to diagnosing hosting issues and their impact on SEO. More info below… Speaker: Vanessa Fox, Contributing Editor, SearchEngineLand Webcast date: June 22, 2010 Please complete the form [...]
May 5th, 2010 by rsmith
In this webcast, social media strategist and coach Jay Baer will show you how to build yourself an integrated content ecosystem, in 5 easy steps. More info below… Speaker: Jay Baer, Convince & Convert Webcast date: June 1, 2010 Please complete the form below, and you will be immediately redirected to the webcast for viewing. [...]
April 29th, 2010 by Claire Schoen
From the Search Marketing Now E-Book, National Brands Survival Guide to Local Search … results of a Marketing Sherpa study on which search targets yield the highest ROI… Read more about this and other strategies for large brands, in National Brands Survival Guide: Proven Strategies to Capture the Local Opportunity. Thanks to 15 Miles for [...]
April 28th, 2010 by Claire Schoen
As April turns into May, why not update your calendar for these upcoming Search Marketing Now webcasts? All will start at 1 PM Eastern, and last 45-50 minutes. May 4 – Breakthrough in PPC Ad Testing and Optimization: Using Ad Sets to Improve Even Your Best PPC Ad Campaign Speaker: Matt Van Wagner, Find Me [...]
